Founded in 1902 in Wyoming by James Cash Penney and others, the company has produced and sold a variety of brands as a general store.
From around 1940, store brands such as TOWNCRAFT, BIG MAC and PAY-DAY were released,
One of them was PENNEY'S. PENNEY'S was a store brand that was in operation for about 30 years from 1940 to 1970. By learning design sources from vintage clothing, PENNEY'S is previewing and developing comfortable, easy-to-wear clothing for the modern era.